Terms of use

1. Who provides the service

The service is provided by Antonio Ivanovski, an individual in North Macedonia. Contact [email protected] with questions.

If operation later transfers to a business, we will notify you of its identity, contact details, the transfer date and the effect on your rights. A transfer does not remove privacy rights or mandatory legal protections.

2. Who may use it

Books are created and managed by adults aged at least 18. For a child’s book, you must be a parent or legal guardian or have appropriate authorization from them. A management role does not itself establish legal guardianship.

Invited readers aged 14–17 may read and submit contributions only with permission from a parent or legal guardian through the minor-account process. An invitation from a relative is not that permission. This access opens once the appropriate process is available. People under 14 may not have accounts. Minor users cannot manage books or purchase services and receive no ads.

3. Your account

Use an email address you can access and accurate identity and authorization details. Protect sign-in links and codes, active sessions and invitations. Tell us if you suspect unauthorized access.

New users explicitly accept the stated terms version during initial account setup. Existing users receive email notice of publication and material changes without a screen interrupting use to obtain renewed acceptance. Notice is not consent to marketing or new processing that requires separate consent.

4. Your memories and rights

You retain the rights you hold in text, photos, videos, voice recordings and other materials. You give us a limited, nonexclusive license to store, technically process and display the materials, make necessary backups, and enable sharing and downloads according to your settings. The license lasts only as needed for the service and its described retention periods. You do not transfer ownership of your content.

Share only materials for which you have the necessary rights and legal basis. Respect copyright, privacy and the rights of the child and others shown. We do not use private memories to train AI models. A specific promotional use requires separate permission.

5. Sharing and shared books

Books are private. Current co-authors manage content and access under the role and consent rules. Readers see only memories allowed for their audience. Co-authors may edit and accept submitted contributions.

Deleting a shared book requires every current co-author’s consent. Deleting an account does not automatically delete accepted contributions and saved memories in a book retained by other co-authors. Previous authorship may remain attributed. Revoking access cannot recall downloaded copies or unexpired short-lived video tokens.

A separate shared wishlist link gives access to that list under its settings. It does not give book access. External shops and their terms are separate from this service.

6. Acceptable use

Do not upload illegal content, child exploitation material, content without necessary rights, threats or material that infringes another person’s privacy. Do not bypass permissions, collect others’ data without authority, attack the service, or use it for spam or fraud.

We may restrict content or an account when necessary for a concrete abuse incident, security issue or legal duty. Where lawful and feasible, we will explain the reason and let you contact us. We do not decide custody disputes; legal requests are considered separately from ordinary book permissions.

7. The free service and future offers

The initial release is free within published limits. Basic book creation, reading and export remain free. We do not promise unlimited storage, unchanged original files or a predetermined price for a future offer.

Future paid plans, gifts, printing, sponsored offers and marketplace services activate only with clear prices, limits, seller identity and terms before ordering. Those terms will explain billing, renewal, cancellation, delivery and refunds while preserving statutory rights. These terms alone do not activate a subscription or authorize a charge. Sponsorship gives no access to a private book.

8. Future ads and messages

We may later introduce clearly labelled general baby-product offers for adult readers. Personalization using limited child data, such as an age band or gender, requires prior separate express permission from an authorized parent or guardian, appropriate legal review and a separate explanation before activation. Accepting these terms is not that permission.

Offers are selected within the service. Advertisers do not receive child profiles, family identities or private memories, and their tracking pixels are not permitted. Campaign reporting is aggregate. We do not sell family data. Product-news and partner-offer emails require separate optional consents that you can withdraw.

9. Retention, downloads and deletion

You can request exports through the available book features. The current archive contains data and available files, with playback information for videos rather than the video files themselves. Check your download and keep your own copies of important originals.

We do not delete a saved book solely for inactivity. Trash, history, drafts and temporary archives have the periods described in the privacy policy. Permanent deletion is irreversible. Backups do not guarantee recovery of every memory. If you are the last co-author, transfer the role to an accepted co-author or delete the book before deleting your account.

10. Availability and closure

The service requires internet and may experience outages, maintenance or technical errors. The book is a keepsake, not a medical record, developmental assessment or parenting advice. The AI help assistant, when enabled, may make mistakes and is not human support.

Before a planned permanent shutdown, we will provide at least 90 days’ notice and an opportunity to export. Urgent legal, security or other unavoidable circumstances may prevent the full period; we will then notify users and assist their departure as far as possible.

11. Liability and applicable law

Liability is determined under applicable law. Nothing here excludes liability that cannot lawfully be excluded, consumer rights or data-protection rights. We do not promise uninterrupted service or recovery of every lost file.

North Macedonia is the primary market, and its law governs these terms, preserving mandatory rights and competent authorities available under other applicable law. Use from abroad is possible, but these terms alone do not establish compliance in every country. You may first contact [email protected] about a dispute without giving up access to a competent court or regulator.

12. Changes and languages

Each published version has an effective date and a short change summary, and previous published versions remain available. We send email notice of material changes before they apply where feasible; urgent legal or security changes may apply sooner with appropriate notice. Notice does not replace express consent where required.

The documents are available in Macedonian, English and Albanian. The Macedonian text guides interpretation if translations differ, except where mandatory applicable law requires otherwise.